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China's First Chongqing-Shanghai Route on Yangtze River Cruises Officially Launched
As spring willows shade into summer, the enchanting Yangtze River blooms with cherry blossoms and rolling waves alike.On June 9, more than 400 tourists from across the country, together with distinguished travel industry leaders, senior media representatives, relevant organizations and industry colleagues, gathered at Fengdu Port in Chongqing. They witnessed the grand inaugural sailing of the Chongqing–Shanghai route — the very first of its kind nationwide — operated by Wuhan Yangtze River Cruise Co., Ltd. on its luxury international cruise vessel.
Willow shades embrace summer, the magnificent Yangtze shines in charm; cherry blossoms and waves bloom side by side.
On June 9, more than 400 tourists from all over China, together with distinguished travel industry leaders, media executives, representatives from relevant organizations and industry colleagues, gathered at Fengdu Port in Chongqing to witness the grand launch of the first Chongqing–Shanghai route operated by Wuhan Yangtze River Cruise Co., Ltd. on its luxury foreign-oriented cruise vessel.
As a 17,000-ton inland river giant, it marks that Wuhan Yangtze River Cruise Co., Ltd. will fully upgrade the new waterfront-integrated holiday experience in the global inland river cruise sector. It sets a brand-new travel definition for business MICE, family trips, wedding ceremonies, high-end customization and other scenarios.
The launch of the Chongqing–Shanghai route by Wuhan Yangtze River Cruise Co., Ltd. is of far-reaching significance to the enlightenment and development of China’s entire inland river cruise industry. Featuring the longest journey, widest coverage and richest itinerary in China’s inland river cruise history, and even ranking top among global inland river cruises post-pandemic, it has attracted high attention from domestic and overseas inland river industries, cruise enterprises and cultural tourism projects.
Centered on the theme “Travel across half of China and explore Chinese civilization”, the route departs from Chongqing and passes through 10 large and medium-sized cities along the Yangtze River, including Chongqing, Wuhan, Yueyang, Jingzhou, Jiujiang, Nanchang, Yangzhou, Zhenjiang, Nanjing and Shanghai. It integrates ship and shore activities, balancing dynamic and leisure experiences.
Crossing seven provinces and municipalities – Chongqing, Hubei, Hunan, Anhui, Jiangsu, Jiangxi and Shanghai – the whole journey covers about 3,000 kilometers. It includes four themed activities: Stories of the Yangtze, Poetry and Culture, Three Kingdoms Civilization and Yangtze Night Gala. The voyage passes through two major freshwater lakes: Poyang Lake and Dongting Lake. Passengers can enjoy six major Chinese cuisines: Sichuan, Hunan, Hui, Huaiyang, Shanghai and Hubei. They will also visit China’s three famous towers: Yellow Crane Tower, Yueyang Tower and Tengwang Pavilion.
Aboard the 17,000-ton luxury cruise exclusively operated by Wuhan Yangtze River Cruise Co., Ltd., guests will sail continuously through the five-stage ship lock of the Three Gorges Dam, a national landmark project. The route covers 15 AAAAA-level scenic spots, including the Three Gorges Dam, East Lake, Yueyang Tower, Yellow Crane Tower, Tengwang Pavilion, Junshan Island, Jiuhua Mountain, Slender West Lake, Jinshan Temple, Beigu Mountain and Sun Yat-sen Mausoleum, offering passengers an endless feast of attractions.
The whole journey provides eight thoughtful services: free WIFI, tour guide accompaniment, daily disinfection, all-day snacks, dedicated shore guides, professional medical care, VIP restaurant (for suite guests) and 24-hour butler service (for suite guests).
From check-in to the end of the 11–12-day journey, guests stay in five-star luxury balcony cabins starting from 28 square meters. Opening the glass door to the exclusive private balcony, passengers can enjoy the dreamy scenery of “a boat gliding on the water, people traveling in a painting” anytime and anywhere.
The 17,000-ton five-star foreign-oriented luxury cruise is equipped with comprehensive entertainment and leisure facilities, including a library, cinema, swimming pool, KTV, bar, gym, family rooms, multi-function hall and sauna room, allowing you and your family to indulge in cozy, comfortable, romantic and heartwarming moments.
This Chongqing–Shanghai journey is themed “Leisurely Yangtze Tour, Taste of China – Yangtze River Journey”. It is co-customized and hosted by Starriver Cruises (Beijing Starriver Cruise International Travel Service Co., Ltd.) and Spring Tour, a subsidiary of Spring Group.
Leveraging its nationwide branch network, Spring Tour conducts online and offline sales through more than 50 branches across China, supported by Spring Airlines to provide high-cost-performance Yangtze River Journey products.
As a leading inland river cruise company with long-term experience operating European inland waterways – including the Danube, Rhine, Volga and Nile – and holding exclusive sales rights in the Chinese market, Starriver Cruises has been operating Yangtze River routes since 2020. Aiming to upgrade Yangtze River cruise products and sales systems, it has taken the lead in launching a series of high-end Yangtze routes, among which the Chongqing–Shanghai route in cooperation with Wuhan Yangtze River Cruise Co., Ltd. is the most high-profile long-haul product.
Adhering to the supreme service standards refined from operating world-class inland river cruises on the European Rhine and Danube, Starriver Cruises upholds the service philosophy from “Travel the world in a different way” to “Travel China in a different way”. With sincerity, dedication, warmth and comfort, combined with meticulous service and extraordinary facilities, the company strives to create more novelty and surprises, enabling tourists of different regions and age groups to enjoy a wonderful and in-depth water cultural holiday.
It is believed that this brand-new product will be warmly sought after by tourists at home and abroad.
