Star River Cruises, China’s own European inland cruise brand, has been awarded the 2025 Contribution Award for Reshaping European Travel Experience for its deep expertise and excellent market reputation in European river cruising.

On January 9, 2026, the "2025 Annual Tourism Industry Awards Ceremony: Glorious Achievements & Industry Honors" was held in Beijing. Star Cruise was awarded the "2025 Contribution Award for Reshaping European Travel Experience" at the ceremony.

2025 marks the 25th anniversary of the Polish Tourism Organization and the 10th anniversary of its Beijing Office. Star River Cruise was invited to attend the celebration in Shanghai to discuss cultural and tourism cooperation between China and Poland.

In October 2025, Star Cruise made its debut at the UTE Travel Expo in Shanghai, bringing the MS Heidelberg and featured itineraries to further develop the East China market.

In September 2025, Vistara Cruises was invited to attend the Shanghai Cruise Summit and was awarded the "2025 Best European River Cruise" award.

In September 2025, Vistara Cruises was invited to attend the Shanghai Cruise Summit and received the award for **"2025 Best European River Cruise"**.